https://www.telegraph.co.uk/radio/gen-z-podcasters-glamour-maga-trump/
The podcasters bringing glamour to Maga: ‘Most liberal men are scrawny, offended and gay’
These 20-something Christian conservatives are on a mission to end the ‘misery of modern feminism’
Friday night in Washington DC and in an uber-modern mansion in the city’s ambassadorial quarter, the vibe is buzzing. Republican congressman Dan Crenshaw is on the decks; outside the floor-to-ceiling glass walls, small groups of glamorously dressed young people are congregated by gas-flamed heaters next to the spotlit pool, chatting and watching a steady stream of newcomers arrive.
The average age can’t be more than mid-20s, and the look is very Republican 2025: big hair, big lips, big eyelashes and waif-thin bodies for the girls; blue suits, open shirts, Gucci loafers and preppy hair for the boys.
This is Gen Z conservatism on steroids, and the crowd is gathered to celebrate two of its rising stars. Camryn Kinsey, 25, is a conservative Christian activist and political commentator (“just as President Trump has done for forgotten Americans, I desire to do for the youth who feel misrepresented,” she said in an interview earlier this month) most famous for fainting on-air due to severe dehydration during a guest appearance on Fox News last spring.
Jayme Franklin, 27, is co-founder of The Conservateur, a Right-wing online lifestyle publication that has been dubbed “Vogue, but for Trumpers”. Now, the pair – who first met working in the White House in 2020 during Donald Trump’s first term – have teamed up to launch Sincerely American, The Conservateur’s first podcast, which they hope will become a must-listen for “sophisticated beautiful women looking to live their life to the fullest extent”, as Franklin puts it. Conservative women, obviously.
Young Republican women like Franklin and Kinsey are very much of the moment in Trump’s America. They join the likes of 24-year-old actress-turned-political-commentator Brett Cooper, whose YouTube channel was the second-fastest growing political channel in the first quarter of 2025; swimmer-turned-activist Riley Gaines who hosts the podcast Gaines for Girls; YouTuber Alex Clark and her MAHA (Make America Healthy Again) wellness show Culture Apothecary; the Chicks on the Right podcast duo of Amy Jo Clark and Miriam Weaver; the conservative Christian influencer Allie Beth Stuckey and her podcast Relatable; Candace Owens’s Club Candace; and the newest addition to the arena, Katie Miller, wife of White House chief of staff Stephen Miller, who has just launched a podcast.
Ballsy, outspoken women all of them, they see themselves as collectively offering something one step on from the conservative Evie Magazine and online “trad wife” influencers. “I would say we definitely have more of an appeal to a more cosmopolitan conservative,” says Franklin. “Girls who live in a city – who go to a lot of the restaurants that liberals go to and shop at the places they do.”
Accordingly, the Sincerely American podcast, four episodes in at the time of writing, offers a sprinkling of everything. The hosts share their love of, variously, spray tans, Stanley cups, long nails and leopard print, as well as their views on everything from therapy (“the worst thing that’s happened to America”) and liberal men (“there’s no bigger ick”) to mainstream Protestant churches (“totally woke and don’t adhere to any biblical truths whatsoever”) and living your best life (“which means being skinny and trim… I’m fat-phobic”, declares Kinsey).
Modern feminism is making women miserable, according to Franklin and Kinsey; the best choice you can make in life is marriage and motherhood, and it’s OK to get a tattoo, but only if it’s a Bible verse. “Wait until your frontal lobe is developed before you get a tattoo,” is Kinsey’s sage advice to listeners.
There is a lot of giggling in between the hot takes, which often start with “Not to be mean, but…”. The pair sip mimosas as they record, pay each other extravagant compliments and constantly try to outdo each other in who despises the Left the most. They are more entertaining on TikTok than in the podcast; anyone of even the faintest liberal disposition will listen with gritted teeth.
The duo spend a great deal of time in their first episode being catty about Alex Cooper, the raunchy American female podcaster whose wildly successful show, Call Her Daddy, has become the most listened-to podcast by women, and is clearly both their bête noire and their inspiration.
“Every girl our age understands the impact of Call Her Daddy,” says Franklin. “We want to be a similar podcast. But I was inspired by how bad a lot of her takes are on so many things. It’s all from this hyper-woke, feminist perspective. There needs to be, like, more nourishment for women spiritually in the world.”
For the uninitiated, Call Her Daddy feminism is sexually liberated, no-holds-barred and – some say – filled with internalised misogyny. But Cooper’s show is also a juggernaut, and her guests have included everyone from Gwyneth Paltrow to Kamala Harris – a format Franklin says they would like to emulate with Right-wing female guests such as current White House press secretary Karoline Leavitt and one of her predecessors, Kayleigh McEnany.
On the podcast, Franklin – its driving force and the more outspoken of the two – can sound, at times, a little naive. Her thoughts on everything from fashion (“invest in a good pair of loafers”) to how to sort your life out (“drink more water, get some exercise, eat a healthy diet and go to church”), to politics (everything liberal = bad) do not seem to have yet acquired any degree of complexity.
But she is clearly savvy: since launching The Conservateur in 2020, she and her co-founder Isabelle Redfield have racked up nearly 300,000 followers on their Instagram account. In person, too, she is warmer, more articulate and more coherent than on air.
Immaculately made up, with perfectly blow-dried hair (she and Kinsey are filmed as well as recorded for the podcast) and equally impeccable manners, away from the studio, the inane laughter and the occasionally awkward editing, she is both thoughtful and fluent about her beliefs.
Born in liberal northern California, to conservative parents who emigrated to the United States from Canada and ran their own small business, Franklin went to an all-girls Catholic school where she was educated by nuns before heading to Berkeley for university where she “saw what the liberal culture was breeding amongst young people”.
She was “cancelled”, she says, for refusing to buy into Black Lives Matter propaganda, which lost her friends at the university. “Everything that organisation stood for – the breakdown of the nuclear family, abolishing prisons and like, hating police officers, I was against. I wasn’t going to give in to social pressure for an organisation that I don’t support.”
It was at that point that she decided to go into politics. After university she moved to DC to work on Trump’s first campaign, which is where she met both her husband Drake (they married when she was 23, and now have a two-year-old daughter, Vivienne), and Kinsey.
The pair ended up working together in communications in the Presidential personnel office and became best friends. Their core audience on Sincerely American, says Franklin, are girls like them, between 18 and 35, in “that stage and season of life – you’re graduating, you meet somebody, you marry and then become a mom”.
And, says Franklin, no matter how traditional that might sound, it’s a powerful urge for many women. “A lot of people, I think, feel very empty in this day and age. I believe we have a really broken culture for young women. And what we’re trying to do is inspire women to live their best and most beautiful life, and go back to church and have a beautiful family and just enjoy the beauty of motherhood that you can pursue with your career.”
Charlie Kirk, she says, espoused these ideas for men, and she wants to do the same for women. “At its core, this podcast is about rediscovering meaning in faith, family, and femininity,” agrees Kinsey. “And reminding women that strength and purpose are not contradictions.”
Sincerely American is a strange blend of this traditionalism and a more contemporary, go get ’em girl attitude. It’s trad wife meets trash talk; hot takes for a TikTok generation; professional, homemaker, influencer, Maga. “Christianity is a religion rooted in love, forgiveness and grace,” declares Franklin in one episode, before going on to dismiss all liberal men (that is, anyone who votes Democrat) as “scrawny, offended by everything and probably gay”.
Is America more divided than ever under the current administration? I ask. “That’s what’s so beautiful about Trump. He’s such a coalition builder,” she gushes. “I just love what he stands for and I think he’s just done an incredible job with America.” The president has been, she says, “the best thing for our country”, and she will not hear a word against him.
Nevertheless, the pair insist they want Sincerely American to be for everyone. “I don’t want it to feel like a niche show for one side or one type of woman,” says Kinsey; “I want it to be a mainstream space where all women feel like they can be part of the conversation, even if they don’t agree with everything we say.”
“We should normalise that people can have different opinions on things,” agrees Franklin. They hope some of the content may be clipped on Fox News: their thoughts on therapy have already gone viral, as have their thoughts on the Victoria’s Secret show, which Kinsey dubs “the Superbowl for women”.
For women who profess to dislike the “overly done” look, there is a lot of emphasis on being skinny, which makes you hot – perhaps not surprising in current Maga-land where the secretary of homeland security is a former South Dakota Snow Queen, and deputy press secretary Anna Kelly once held the Miss State Fair of Virginia crown.
Certainly that’s very much the look at the launch party: it’s skin-tight dresses, vertiginous heels and crucifix necklaces (plus the odd subtle tattoo) all round. One sweet-faced girl looks like a real-life Barbie doll, complete with a sugar-pink ballgown, surgically enhanced lips and a blonde wig.
Franklin, dressed in the shortest of dresses with the highest of platform heels and Kinsey, in skin-tight flares with a matching cropped waistcoat, work the room before giving a short speech.
“We’re bringing back love of country, faith and femininity,” Franklin finishes to roars of applause.
By 9.30pm the party is packing away.
When you’ve got a family to raise and a career to work, late bedtimes don’t work for anyone.
