The Art Market, Explained: The Rise of the Art Fair
In
2015, art fairs generated an estimated $12.7 billion in profits for
exhibiting galleries. But why do collectors attend fairs in droves? And
what’s behind their rapid international proliferation? The fourth
installment of “The Art Market (in Four Parts)” tracks how the art fair
has transformed from a trade show into a platform where all aspects of
the art market—galleries, collectors, curators, and artists—converge,
and why they keep coming back. Fair directors and art-world influencers
like Noah Horowitz, Matthew Slotover, Elmgreen & Dragset, Michele Maccarone, Josh Baer, and Sarah Thornton provide their insights.
Art Fairs is the final installment of a four-part documentary series, preceded by Auctions, Galleries, and Patrons. Together, the four segments tell a comprehensive story about the art market’s history and cultural influence.
Art Fairs is the final installment of a four-part documentary series, preceded by Auctions, Galleries, and Patrons. Together, the four segments tell a comprehensive story about the art market’s history and cultural influence.
—Artsy Editors
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